Managerial Economics, 5th Edition Test Bank

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Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher: Cengage Learning
ISBN: 9781337106665

 

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Original price was: $55.00.Current price is: $45.00.

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SKU:000786000676

Test Bank for Managerial Economics, 5th Edition, Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor,

Table of Contents SHOW LESSPart I: PROBLEM SOLVING AND DECISION MAKING.1. Introduction: What This Book Is About.2. The One Lessor of Business.3. Benefits, Costs, and Decisions.4. Extent (How Much) Decisions.5. Investment Decisions: Look Ahead and Reason Back.Part II: PRICING, COST, AND PROFITS.6. Simple Pricing.7. Economies of Scale and Scope.8. Understanding Markets and Industry Changes.9. Market Structure and Long-Run Equilibrium.10. Strategy: The Quest to Keep Profit from Eroding.11. Foreign Exchange, Trade, and Bubbles.Part III: PRICING FOR GREATER PROFIT.12. More Realistic and Complex Pricing.13. Direct Price Discrimination.14. Indirect Price Discrimination.Part IV: STRATEGIC DECISION MAKING.15. Strategic Games.16. Bargaining.Part V: UNCERTAINTY.17. Making Decisions with Uncertainty.18. Auctions.19. The Problem of Adverse Selection.20. The Problem of Moral Hazard.Part VI: ORGANIZATIONAL DESIGN.21. Getting Employees to Work in the Firm’s Best Interest.22. Getting Divisions to Work in the Firm’s Best Interest.23. Managing Vertical Relationships.Part VII: WRAPPING UP.24. You Be the Consultant.

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